In general, marketers find Google analytic dashboard templates confusing. Hence, Google has come up with a set of solutions for Analytics experts, offering prebuilt dashboard templates to use and make the task easy for marketers. Hundreds of customized Google Analytics dashboards are available online.
Google analytics dashboard templates, these days are all the more popular because they help to improve the SEO performance of bloggers, e-commerce stores, SaaS businesses, and offers much more. To get the best setup as per requirements on can have personalized setup, here is a list of the best Google Analytics dashboards. Let us now briefly cover how one can come up with a nice Google Analytics dashboard.
Any individual who runs a website is aware of the role of Google Analytics. They provide insight about the site visitors and check on what they do after visiting a website. Marketers using Google Analytics to understand the long lasting effects of marketing campaigns is the new normal technique. It is also known to impact pacts factors like retention and conversion. Sometimes the hundreds of dimensions and metrics available in Google Analytics seem daunting.
Every marketer today wants to learn tricks and tips to find things easily on the Google Analytics dashboard via the API and eventually marketers wants to use them in business in order to make data-driven decisions. This piece of article is about tips on creating dashboard, importing free samples, Google Analytics dashboards, tips on creating dashboards, and is also an alternative tool for future digital marketers.
Google Analytics Dashboards:
Google Analytics Dashboards is a popular platform with collections of widgets that are proven to visualize instant data. Generally, 20 dashboards with a count of 12 devices for each property in a particular Google Analytics account is permissible. Interestingly, each view includes a default dashboard to get started.
It is mandatory to have a brief introduction to the digital marketing dashboard before getting into Google dashboard. It distinctive attributes in forms of regular visitors that opt-in a website counts in long run. Marketers can easily get noteworthy overview of every visitor’s approach or perspective for browsing any website. Few interesting questions answered by every dashboard:
- Demographics of the site.
- Mobile devices visitors are using.
- Average time spent on the website.
- The number of users returning for multiple sessions.
- Conversion of new users.
To have access to dashboards, one can start with a click on the extreme left side tab of Google Analytics. Some dashboards are often found with duplicates as people tend to re-share others’ dashboards, but in general, one does get tons of gems regardless of the business need.
Google Analytics Template Reports:
The option of creating own customized dashboard if in case not finding what looking for in the above mentioned list is always there. In order to make a new dashboard, one can always click the plus New Dashboard option that comes under the Dashboards menu. It is known to come with a starter dashboard, black canvas along with sample widgets. These starter dashboards are the best when it comes to get the feel of how different devices sync and work together, and the interesting aspect is samples can be deleted at any given time. In general the first dashboard should include the below listed 12 things:
- Active Visitors
- Top Content
- Audience Overview
- Top Content
- New vs. Returning Visitors
- Traffic Sources
- Social Referrals
The Google Analytics templates dashboard is further categorized into four sections:
- The acquisition shows how to get a customer to your website.
- Behaviour says what exactly customers do on a specific website.
- Conversions tracks are all about taking actions, typically involving defining funnels for essential activities.
Google Analytics Dashboard templates for marketers:
- Editorial Content Performance Dashboard:
It showcases the content that is resonating with your readers. It is all about engaging readers legitimately and getting sales and social shares. The ultimate goal is to see and offer more of what is working and not doing what is contributing to missing the mark.
- Global Site Performance Dashboard:
It gives an 50,000ft over view of the web performance. Today, it helps unlock the user’s intent by carefully keeping an eye on how people use your website and figure out what they want.
- Visitor Demographics and Device Report:
Ensure the content is optimized for user’s devices and is important to get proper understanding of the journey. It is known to show the visitors’ overall journey like what device an individual is using followed by the type of UX they one has.
- Ecommerce Performance Dashboard:
The golden rule is to never leak leads in the customer transaction journey. Down the line it shows ways to get better performance.
- Adwords Performance Dashboard:
Ensure you’re not wasting any money or time in ineffective Adwords campaigns. This dashboard gives glimpses of a high-level overview of every top Adwords campaigns.
Do not forget what gets measured also does gets managed. At the same time, tracking does means something’s is essential. An individual can use these tools at any given time to find data on a business’ specific KPIs. The particular company has particular needs, and wasting time trying to know everything is not a good idea. Complexity is known as the enemy of progress in long run is a common belief. If working with Google Analytics dashboards are in mind, either make own or choose from the plenty of free available ones. For better comparison, you can choose to use tools like Cyfe.