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How to Start SEO Business


Search engine optimization (SEO) is a very booming business all over the world. Many people who are thinking of starting their online business in India are looking forward to starting an SEO company. If you are also thinking the same then this article for you as the article will provide you with all the tips and things to remember while starting an SEO company. Setting an SEO company in India is very easy even for a person who is new in this felid.

Why SEO Company?

In today’s world of technology everybody knows how to use Google, Yahoo search etc. while searching Google shows the results on its pages as per the rank using certain algorithms. This where the role of an SEO company comes into the picture. The SEO Company optimize your site to show up on the 1st page of the search.

Organic SEO Consultant helps other business to advertise their products on the 1st page of the search engines and to market their products better.

Incorporating an SEO Company

While incorporating a company you have to keep in mind various factors and things. First, you have to decide whether you want public company i.e. a company in which shares are owned by the general public or you want a private company i.e. a company in which shares are held by private individuals. Private companies are the more popular type of corporate entity as you have complete control over the company.

SEO Private Limited Company Incorporation: Tips

  • You need minimum 2 shareholder and 2 directors.
  • At least one director has to be an Indian citizen and Indian resident.
  • Submit documents of identity, address and residence proof of Company’s proposed directors.
  • The digital signature has to be obtained from the proposed directors
  • Director’s Identification number has to be obtained from the proposed directors

Name of the company

Every new SEO Company has to decide its proposed name. The name should be easy to remember and unique. You have to decide your SEO company name and then you have to do a check whether the proposed name is unique or not. You can check the existing companies name at http://www.mca.gov.in/mcafoportal/showCheckCompanyName.do. If no results are shown, then you can use your proposed name for your company. If not then you should change the proposed name.

Also before incorporating an SEO private company, you should reserve your proposed name. The same can be done in e-Form INC-1 by making payment of the requisite fee. In the said form you can provide maximum 6 names in priority order. The Registrar if founds your name is Unique then he will register your proposed name. Tips while deciding proposed name:

  1. Should be easy to remember and spell
  2. Should provide a distinct identity to your company
  3. Should be short and simple
  4. Should not infringe any trademark

Obtaining Director Identification Number (DIN)

DIN is mandatory for all directors of Company and is issued by the ministry of corporate affairs (MCA). You have to submit a passport size photo of the applicant, self-attested address proof and self-attested PAN card. Every director is required to have DIN to become a director in a company.

Cost of Incorporation –

If we talk about the cost of Incorporation of a SEO Company then its nearby 10k to 12k for a private limited company registration. In that its include the DIN & DSC with the final certificate. Check here to know more about Company Registration Fees Here.

Drafting MOA and AOA

Memorandum of Association of the company (MOA) and Articles of Association (AOA) are charter documents of the company. MOA provides for the main object and scope of the company and AOA provides the manner in which the company will be operated and administered. These documents have to be carefully drafted

Incorporation Certificate

There are various documents that have to be filed before the Registrar of companies including MOA and AOA of the company. One can make an online application for incorporation of the company in the simplified Performa for incorporating company electronically i.e. SPICe Forms.  You have to submit the following documents with ROC:

  • Utility bill and no objection certificate from the owner of the registered office address of the company
  • Rental agreement with the owner of the registered office and rent receipts, if premises are rented
  • Consent of directors to act as directors in form DIR-2
  • Affidavit and declaration by the shareholders and directors of company inform INC-9
  • Certified true copy of self-attested identity proof of the shareholders and the directors of the company
  • MOA and AOA of the company

The form has to be filed and the requisite fee has to be paid. The application and allotment of PAN and TAN of the company are also processed under the same. The registrar after reviewing the application will grant incorporation certificate of the Company along with PAN of the company. If we talk about the Compliance then you have to full fill the ROC Filing Yearly basis. For this you have to hire the auditor for the same.


Thus SEO Company is a very profitable business in India and incorporating an SEO private company is easy and can be made online. However, you need a lot of thinking and agreements, documents to be registered with the Registrar of the companies to incorporate your SEO Business into a private company. You will have to then move forward to build your business and carry on the same.



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