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How to merge two WordPress websites together without losing SEO

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How to merge two WordPress websites together without losing SEO:-

Merging two or more than two websites together is not an easy task because it can easily and quickly lead to trouble. But also on the other hand there are few steps with the help of which you can merge two websites together without losing their SEO and also this steps makes this process easier and cleaner.

There are lots of reasons and due to which you need to merge two websites together. Maybe you want to rebrand your business or you have purchased a new website for your business.

So in such a case you want to merge two websites together and in this way maybe you will face losing website traffic when you will not implement techniques in the right manner, or you will get more traffic than ever by implementing techniques in the right manner.

Nowadays risk of ranking and traffic loss by merging two websites together has been decreased as compared to past few years.

So if you are running more than 2 websites for your business then I really I recommend you to merge both the websites together because consolidating a single website is much easier than maintaining multiple websites.

Also if you are running two or more than two website for your business then there will be competition with each other for ranking unless your every business website has different business keywords.

One of the biggest disadvantage of multiple websites is that these website confuse potential customers or clients when they are branded inconsistently.

Merging your business websites allow you to get more SEO benefits. so in this way you can consolidate more promotional efforts for branding your website consistently.

Although on the other hand there are a lots of SEO experts who does not recommend us to merge two websites together because you are not 100% sure in advance that you will gain more SEO benefits and more traffic by merging two websites together.

How merging two WordPress website is important?

You will get a lots of advantages when you will merge your two WordPress websites together. First of all it is very easy for you to manage one website as compared to managing multiple websites. Running multiple websites at a time can be more expensive for you as well as it will double your work.

Multiple websites don’t get higher user attention as compared to one website. For an example you are running two blogs first is Blog A and second is blog B.

Your A blog is more popular as compared to your B Blog. So in such a case when you will merge both of blogs together then bigger audience will view the content of B’s blog.

So in this way the content you have posted on your B blog will start getting more exposure. While merging both are blogs you need to be careful. Also it is very easy for the users or visitors because they only have to check one website.

For an example you are going to buy two products and your first product is available at website A and your second product is available at website B. so it would be annoying for you to buy both items from separate platforms instead of buying both from just one platform.

How to merge two WordPress websites together without losing SEO?

So today in this post I am going to share with you a step-by-step guide with the help of which you can merge two WordPress websites together without losing their SEO as well as traffic.

We can also merge two WordPress websites together by using tools that WordPress offers us. These tools are built in and merging two websites does not need any additional plugins.

Backup

Before merging two WordPress websites one things you need to keep in mind is that backup both of your WordPress websites before you begin. So in this way if there is any mistake made or you do not like the merge then you can revert your both websites very easily.

A Step by Step Guide to Backup WordPress Website

Export First Website

So we will start this process by exporting our old WordPress website. First you need to go to your old WordPress website dashboard and click on tools. From here you need to select “Export” Button.

How to merge two WordPress websites together without losing SEO

After clicking on export button you will see a new page where you will find multiple options.

Here you need to select “All content” option if it is not selected by default. there are also few other options for example you can also export your pages or post only by using other options, but here we will export all content.

After clicking on “All content” button you need to click on download export file button so in this way WordPress will convert all the content on your WordPress website into a single XML file. Now you will see an XML file which contains all the content which is available on your old WordPress website.

Import into Second Website

That’s it we are done with our old website and now we are going towards our new website. Now we have all the information that we need to import into our new WordPress website.

Again you need to go to your new WordPress website dashboard and click on tools and then click on import. A new window will open which contain multiple tools.

How to merge two WordPress websites together without losing SEO

So in this case we are merging WordPress websites and here you need to click install now button under the WordPress option.

It will take few seconds for installing and when it is installed you need to click on Run imported button and this will bring you to a new window. From here you need to click on choose file and select the file that you have downloaded from your old WordPress website.

Here you need to an assign author. So you can also create a new author by putting his name or you can also assign your old website content to the existing author. After putting the other information you need to check “download and import file attachments” box.

Here you need to click on submit button once you are done. Congratulations you have successfully merged your two WordPress websites together. So now it is very important for you to redirect your visitors from old website to your new website.

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Syed Balal Rumy is the Chief Technical Writer and Founder of ‘Technical Ustad website and Youtube channel and all-around computer geek. He’s as at home using the Linux terminal as he is digging into the Windows registry.

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