Improving the speed of your WordPress website is one of the vital things you should worry about when about to build a strong online presence. Because, website loading speed effects a lot of things associated with your websites such as search engine traffic, reduced bounce rate, improved conversion and most importantly boosted revenues.
Here everyone should keep in mind that website speed is not only important to rank higher in search engines but to provide users with great experience as well. It must be about your visitors to make sure that UX of your WordPress website is as great as possible to keep users engaged.
Thankfully, there are a lot of simple but proven hacks to speed up WordPress site and some of them are listed here.
Sign up for a reliable web hosting provider
Web hosting is one of the major and often overlooked factors that can have a direct impact on the speed of your WordPress website. Most of the beginners think that hosting a new blog or website on shared hosting is a great idea and can also provide better loading speed.
But, shared hosting plans usually fail to deliver good website loading speed on peak traffic hours and can lead a website towards downtime. That is the reason; you should opt up for a reliable and dedicated web hosting provider by keeping the number of expected website visitors in your mind.
Use a Responsive and Lightweight WordPress Theme
Using a website theme with lots of dynamic elements, widgets, social icons and other shiny elements can make your website appealing but all these things can cause your web server to take a huge space from available storage to make your WordPress slower. Going for a responsive and lightweight WordPress theme is the best choice to make your website appealing and speedy at the same time. There are several platforms and stores where you can find simple, responsive and lightweight WordPress themes for your website designing projects without compromising the loading time.
Optimize Images for Speed
Whether it is your business logo, branding visual or any other image you want to add in your blog post, always optimize images for better website speed. No doubt, images can make your website content appealing but use of heavy and non-optimized images can hurt your website by making it slow more than making it great. So, before you upload visuals directly from your phone or camera, professionals recommend use of a photo editing software to optimize images for high quality and tiny size. Agencies providing branding services can also optimize images for your website to get paid in return.
Use Clean and Slight Homepage Design
Homepage of the website is one of the most vital elements that you should take good care of because a big amount of search engine visitors land here to find something useful and interesting. Most of the beginners place various sliders, widgets and shiny elements on the homepage to make it look great but always keep in mind that all such things can make your site load slower. Too many features are not only distracting for website visitors, but they also decrease your page load speed for poor user experience. Always try to keep your homepage simple, clean and slight to make website navigation better.
Use a Content Delivery Network (CDN)
Use of a content delivery network or CDN can be a superb option for you to provide your users with better loading speed. Basically, a CDN keeps a copy of your website data and content on different datacenters based in different locations and countries and provides the data to a visitor nearest to a specific datacenter or server for better loading speed. If you are getting traffic from different countries and states, use of CDN can boost website loading speed ultimately.
Remove Unnecessary Plugins
Plugins are handful to make your website perform better than ever but excessive use of unnecessary plugins can also create website performance issues. It happens often when someone is not choosy about the plugins installed on website and can make the website slower. Most of the WordPress plugins are developed poorly and can also cause some serious cybersecurity issues.
It is also said by webmasters that the more plugins installed on your website, the more likely you will have compatibility and website performance issues. However, you shouldn’t delete/uninstall them but deactivate the unnecessary plugins first and try to use site normally for a couple of weeks. If website functions great without those plugins, then feel free to delete or uninstall them to make your WordPress website lightweight.