TikTok is the fastest growing social media platform in the world and its biggest users have millions of followers. The 40th biggest TikTok influencer is the user Sky and Tami who have 13.5 million followers.
The number one spot goes to Charli D’Amelio with 41.4 million. These numbers are overwhelming. But how do they do it? If you want to get a slice of the 500 million people actively using TikTok, here are some top tips on how you can grow your audience.
1. Find your niche
The type of videos you can create on TikTok are endless. You have 60 seconds to impress your audience – what are you going to do? Charli D’Amelio is known for her dancing and Sky and Tami promote themselves to the couple audience.
It’s generally best to keep to a specific type of content that users will follow you to see more of. Your audience won’t be too happy if they follow you to see comedy content and you start putting out make-up videos.
Be consistent with who you are and what you do so your audience knows what they are in store for when they click the follow button. You could become one of the most popular creators in your niche starting new trends and creating new memes that other users join in with.
2. Post regularly
With millions of other users your audience could be watching, you want to remind them you’re still on TikTok. You want them to be excited about what you’ll post next. Using a content schedule can be helpful for you and your audience.
You know when you need to be posting to keep your profile fresh and your audience knows when to expect new content from you. This allows you to interact with your audience frequently.
The more they see, the more they will like you but you have to curb how much content you produce or the quality of your videos will decrease. You don’t want to put out videos that your audience won’t like as this may lose you followers. That’s counterproductive to all your hard work.
3. Trends and challenges
TikTok is well known for creating trending content. Suddenly everyone is posting the same dance or lip-syncing to the same song. You can use the popularity of challenges to your advantage. Whatever type of video is trending is usually associated with a hashtag. If you follow the trend and use the same hashtag you will become more searchable.
Users will type in the popular hashtag and you will be more likely to show up in the search results. By creating videos loads of people want to see, your profile will become more searchable and easier to find.
If you have a bigger following on other social media apps, you can bring them over to TikTok to follow you there too. It’s easy to share your short video on TikTok to other social media platforms like Facebook and Instagram.
If your Instagram followers like the content you are producing for TikTok, they will follow you there to see more. TikTok is still new in the game so using your already established social media audience can be useful in building your profile.
5. Promotional websites
You can genuinely increase your followers and likes by imputing your username on promotional websites. Starting off free, you can build your platform with real accounts. It can be hard to get noticed despite all your effort. One quick- and sure-fire way to build your profile is through websites such as tiktokfollowersfree.com. This will boost your profile up the ranks to TikTok success.
There’s no bots or scams like those that have been produced for other social media. Your statistics won’t jump suddenly in a suspicious way but build steadily and add to the progress you are already making.
We may not all become as TikTok famous as those with tens of millions of followers but there’s plenty of opportunity to go around. We can all tap into the millions of TikTok users and find our own success if we put the effort in. Produce content people want to see and people will watch.